I'm a big fan of "Pros and Cons" lists. The other night I was convincing my husband because there were more pros than cons to going to a county fair this weekend instead of a birthday party. . Whenever I have options, I like to make sure I make the best choice among them. If there are different flavours of ice cream, I have to do a taste test for each one. If I'm going to a wedding, I have to do some research to decide which of my dresses would work best. This behind-the-scenes preparation helps me ensure that I succeed in what I set out to do. When I spend my weekend at the fair, I can enjoy it knowing that I have assessed my options. When I choose my flavour of ice cream, this is the one I will like the most. When I go to a wedding, I don't feel stupid for overdressing or underdressing. The same rule applied when I went to buy my first title. There were so many options out there and I wanted to make sure I made the right choice. There's so much to go into choosing a stock, including its current and past performance, company policies, earnings track record and expert projections. I found that once I reviewed these details of the company and its actions, I could see all the red flags that presented risks and good signs that told me I could feel confident when investing in stock but didn't know how to do my research.
A stock’s past performance on the stock market can tell you a lot about its future. There are several places to find this performance. Two major options include the company’s earnings statement and any news sources you trust.
A company’s “Earnings Report” “Earnings Statement” or “Form 10Q” is your secret weapon when you’re evaluating a stock. It’s a statement outlining the most recent earnings and expenses of a company. It will show you how they use their money. Typically, when a company completes a 10Q, they issue a press release that makes the 10Q as enjoyable as possible. To find out the actual content of 10Q, just search for it online at the SEC website. Not many people know how to reverse engineer an economic statement, but it’s not rocket science. Here are the most important places to look:
Let’s start with simple legal issues. See if the company has any lawsuits. This may or may not represent a huge setback for the company. Research the cause and its estimated costs and decide for yourself if you think the company could cover it and not end up at a loss.
Compare the company’s most recent revenue to revenue from past revenue reports. Do they seem to win more or less?
Now that we’ve had a chance to talk about all the options available to research your potential investment, here are some negative red flags to watch out for:
If this business seems to decrease revenue or increase cost without increasing revenue, something is wrong.
Perhaps, as we said earlier, a COO has resigned, or there has been an executive scandal. Perhaps the company reeks of fraud from multiple sources. information. These are red flags.
If investors, employees or press sources are generally pessimistic about this company, it can likely take a duvet. All
when you look at the earnings statement, if you found an important cause you’ve looked up and you had doubts about, it can be an important red flag for the future of society.
Maybe you’ve been down a few quarters and this company’s earnings are up and down everywhere. Sometimes that’s a red flag. This means that your investment could be very unstable if the company continues with this up-and-down movement or volatility.
When reviewing the income statement, if you found a heavy lawsuit that you researched and doubted this can be a big red flag for the future of the business. ‘business.
The green light will look the exact opposite of that. If you find a business you’re researching and all you see are rave reviews, optimism, and steady earnings, you’ve probably picked a good one.
Personally, if I see a company trying to reduce its footprint, eliminate waste, or initiate some kind of philanthropic effort, I’m also inclined to see it as a green light and trust the internal workings of the company.
Green lights differ from person to person as your investment portfolio will be highly personalized.
By doing your due diligence to find those green lights and researching the investment you’re considering, you’ll have peace of mind when you finally buy the stock.
When I went through these steps with a few titles I wanted to buy and found several that seemed like good choices, I was so happy to have a concrete list of possible drops for each, as well as benefits or green lights.
Be sure to do the work to ensure your investments are worthy of your hard-earned money!